Wednesday 18 April 2012

How to Advertise Online - 3 Steps to Posting a Great Online Classified Ad


Learning how to advertise online using online classified sites is actually not difficult. However, many people don't seem to get visitors to click through to their ads no matter how hard they try.
The truth is, knowing how to advertise online by posting online classified ads can bring great results when you follow a proven method of posting your ad.
And here are the 3 steps that have always helped me to post a killer ad.

Step 1 - Know What You Want to Advertise
It's ridiculous but true. There are people who want to learn how to advertise online, but they don't even know what they want to sell or offer once they know the ropes to posting ads on online classifieds.
Don't let that happen to you. If you really want your posted classified ads to do well, then you'll need to know what you want to advertise or offer first.
Think about it. If you don't know exactly what you want to offer or sell, you'll never even be able to write a proper ad to get customers to spend money to get your products or services, even if you get good click through rates.
So get this step right first before going on.

Step 2 - Put Yourself in Your Customer's Shoes
This step enables to you know the inner most needs of your customers, so that you'll be able to address their needs in your ad and attract them to take up your offer and service.
Do not rush this. That's part and parcel of learning how to advertise online. You'll need to know your customers in order to do that.
Take the time to really think about what you customers need, and jot that down. Then use those points to craft your ad.

Step 3 - Craft Your Ad With Simple English
Yes, it's time to craft your ad, and here's another thing you need to know to learn how to advertise online... use simple English.
One of the most major mistakes that people make when they post online ads is that they use bombastic language to word their ad, thinking that makes them sound important and professional enough to attract visitors.
However, nothing could be further from the truth.
It's true you need to sound professional, but that doesn't mean you need to use bombastic language.
Word your ad with simple English, and you'll be surprised that people will still take you up on your offer.
So if you have been having difficulties getting your online classified ads to convert, try the steps above. You'll be surprised by the improvement once you start using the steps above that teach you how to advertise online.

Article Source: http://EzineArticles.com/6995559

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